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MAP Research Forecasts Domain Registration Markets 2009-2011

Report Code: MR-4000 Date: 12/2008 By: MAP Research Author: Sanjay Gandhi

Melbourne-based research company MAP Research has released the world’s first report on the size, state and future of the global domain registration industry.

MAP Research’s results show that by the end of 2008, the overall industry will have a market value of $3.6 billion (all figures in $US), forecast to increase to $5.3 billion by 2011.

According to the report, while the overall market size of the global domain industry is expected to increase over the next three years, growth will be at a slower rate than previous years and a drop in average revenue per domain is forecast.

And, although growth in global top-level domains (ie .com and .net) will slow, growth in country code top-level domains (ie .au and .uk) is expected to increase in developing countries such as Brazil, Russia, India and China (“BRIC nations”).

The research also predicts trends in the domain industry such as consolidation to gain market share; a growing emphasis on bundling services; growth in demand for ‘domain parking’; growth of mobile internet and .mobi; and a new internet provider platform, IPv6, dramatically increasing the number of available domain names.

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Abstract: The domain registration market (annual registration fees for domain registration) for Generic Top Level Domains (gTLDs) and Country Code Top Level Domains (ccTLDs) will grow from US$3.1billion in 2007 to US$5.3billion in 2011 (three-year CAGR of 13.6% from 2008), however market growth will soften as global economies falter.
Growth will be relatively strong in all geographic markets, although the BRIC (Brazil, Russia, India & China) and other emerging economies will become increasingly important drivers as the internet penetration increases and importance of online advertising grows in these markets.

Source: MAP Research ©

Key points from the MAP Research Global Domain Industry Report
  • Registered domains total 185 million, a growth of 20.8% over 2008, expected to reach nearly 297 million by 2011.
  • Overall size of the industry is $3.6 billion (all figures in $US), expected to reach $5.3 billion by 2011.
  • The generic top level domain (gTLD) market has grown 15.1% over 2008 to a value of $1.83 billion.
  • Competitive pressure shall intensify with domain pricing and bundled service becoming increasingly important.
  • Market consolidation will continue at an accelerated pace.
  • Domain registrars are diversifying into value added services such as web hosting and domain management.
  • Country code top level domains (ccTLDs) will grow by 21% to a value of $1.81 billion in 2008, driven largely by stronger demand in the BRIC (Brazil, Russia, India, China) nations and Eastern Europe.
  • MAP Research forecasts stronger demand in BRIC nations following increasing internet penetration rate, growing economies and also increasing online advertising market.
  • GoDaddy is ranked number one in the world, with a market share of 27.9% in the gTLD market.


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