| NanoMarkets analyzes the impact of nanotechnology on both established and emerging markets with a focus on the realms of communications, IT, semiconductors, bio-medical and energy. Through their reports, they provide insightful analyses of both the commercial and technology related issues that will determine where and how nanotechnology will impact both their business operations and profit potential as well as realistic quantifications of nanotech-based materials and solutions.
Background:
NanoMarkets was founded in February 2004 by Lawrence Gasman and Robert Nolan. Both Mr. Gasman and Mr. Nolan come from CIR, Inc., a market analyst firm that developed a reputation for providing realistic market forecasting as well as a viewpoint that some termed "unconventional wisdom" for the telecom and data communications networking and related components markets. NanoMarkets' focus is to address the market analysis needs of those companies either working directly on nanotechnology-focused initiatives or within companies or industries that will be impacted by nanotech's advancement.
Why NanoMarkets?:
Nanotechnology might very well be the next big thing, but in order to understand where and how it will emerge and what role it will play in the industries it is applied to requires a broad perspective. NanoMarkets takes a comprehensive approach to analyzing the nanotech "industry" in that they consider not only the developments taking place at the nanoscale, but how these activities impact both the entire value chain and broader markets. They analyze technologies that are making headlines and assess their viability not only from the technical perspective but also for their commercial viability.
In order to account for the diversity of viewpoints and strategies, NanoMarkets analysts talk to a host of industry leaders with varying perspectives to hear all sides of the debate. In developing market forecasts, they take into account a host of factors including competing technologies, applications, industry competition, financial performance and end-user demand. In developing this analysis, NanoMarkets considers the dynamics of established industry, as it would be folly to believe that adding a touch of nanotechnology to a mature market is a simple development or a guarantee of something significant.
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